Don’t Sweat the Red-Blue Switch

There was a WSJ op-ed where the author laments the media’s labeling of all things Republican with red and Democrats with blue:

“Perhaps the most brazen language diktat has been the mischievous switch of political colors. … The change came in 2000 courtesy of MSNBC and NBC’s “Today” show. …Saddling your political rivals with a symbol to which they have been historically opposed is an even better and naughtier joke. Either it was that or numbing cluelessness.”

The red-blue switch used to somewhat bother me but not anymore. Want to know why the use of “red” and “blue” is so much more common now than it was pre-2000? Because the Dems must have hated the “red” label due to its association with communism. They were insecure with that, and didn’t want people to think they were that far to the left. Now that Repubs have been annointed with the “red” label, no one’s going to associate Republicans with communism.

So let the pundits have their fun. The switch has freed the media (who of course lean left) from that insecurity. Using the terms “Democrat” and “Republican” all the time can get boring, so why not liven things up a bit – add some color to the conversation – by throwing “red” and “blue” into the mix?


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